The Shanghai International Film Festival (SIFF) is China's only non-specialized competitive international film festival.
China's film industry is growing rapidly as the entertainment industry becomes globalized. SIFF devotes itself to building up an international platform with four main programs, including Competition, SIFF Mart, SIFFORUM and International Film Panorama.
Its aim is to promote the development of China's film industry and enhance cooperation with the rest of the world.
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